By a process of elimination, the platforms that need to be assessed in greater details, in no particular order are.
Each of these platforms will be compared against the evaluation criteria described above.
Note these high, medium, low and none figures below are given as relative measures for the current size of the market, and are qualitative indications only.
Our conclusion is that Windows 7 is the widest penetrated platform in the PC space, while Android is the widest penetrated platform in the mobile space. Other than that, all other platforms are partially available across the 5 screens that we consider in the table below.
Quantitative estimates of market figures have been be gleaned from the following source materials
- Windows PC: 350M licenses sold in the last 18 months (http://www.microsoft-watch.com/content/windows_7/windows_7_sales_scrub_vista_curse.html)
- Windows tablet: Windows has less than 5% of tablet sales in Q2 2011 (http://www.androidtablets.net/forum/android-tablet-news/19352-android-tablets-chew-30-out-ipads-marketshare.html)
- Windows Mobile: estimated 5M handsets sold up to end Q2 2011 (http://wmpoweruser.com/canalys-only-1-5-million-windows-phones-shipped-in-q2-2011/)
- Windows automotive: based on industry discussions
- Windows TV: based on industry discussions
- Apple PC: 3.76 Million Macs sold in Q2 2011 (http://www.yourdailymac.net/2011/04/apple-q2-sales-18-65-million-iphone-4-69-million-ipads-3-76-million-macs/)
- Apple tablet: the iPad has consistently over 50% market share and predicted to continue so for 2011 (http://www.ipadforums.net/apple-ipad-news/40786-ipad-marketshare-continues-impress.html)
- Apple mobile: Apple has around 25% share of the Smartphone market (http://www.linuxfordevices.com/c/a/News/ABI-Research-Q2-2011-smartphone-study-plus-HTC-Sensation-teardown/)
- Apple: automotive: based on industry discussions
- Apple: TV: based on industry discussions
- Android PC: initial entry into PC space did not meet with success
- Android tablet: Android has 30% market share of tablets in Q2 2011 (http://www.androidtablets.net/forum/android-tablet-news/19352-android-tablets-chew-30-out-ipads-marketshare.html)
- Android mobile: Android has over 45% of Smartphone market share (http://www.linuxfordevices.com/c/a/News/ABI-Research-Q2-2011-smartphone-study-plus-HTC-Sensation-teardown)
- Android automotive: based on industry discussions
- Android TV: based on industry discussions
- Linux PC: Linux has very low penetration among connect PC users (2%) (http://en.wikipedia.org/wiki/Usage_share_of_operating_systems)
- Linux tablet, mobile, automotive, PC: based on industry discussions
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